I’m Jessica.
Or Jess. Most of my friends call me Jess.

I’m a senior product designer based in Lincoln, Nebraska. My previous work has spanned sports tech, B2B, B2B2C, ecom, and fintech. What am I looking for in my next role? I just want to build cool stuff with my friends. Send me an email at jessica@versaw.com to get in touch.

How I approach work:

Everyone has a seat at the table.
I believe everyone has a place in the design process, and you have something to learn from everyone. The best design happens when product, engineering, and other stakeholders all work together with the goal of building something great for users.

System thinking is my jam.
I like to think about the downstream impacts of a design, and work across different teams to ensure what I design fits into a complex ecosystem and uses re-usable patterns. Forcing a user to learn three different ways of doing a similar job gives me the ick.

Know-it-all, but in a good way?
I want to deeply understand the area I’m working in. Probably because I also love breaking down something complex and making it easy to understand. The best type of communication uses plain language when possible, tells stories around user impact, and is delivered with a bit of levity.

Big golden retriever energy
I’ll talk to anyone – I’ve been known to strike up conversations with random people who use the things I build. Don’t ask my partner how many times he’s looked up from a table to find out I 1. Now know the name of the owner’s dog, and 2. Am behind a counter looking at how they’re using Square (or do, if you’re impressed by that sort of thing).

Some personal quick hits:

  • My dad was in the Air Force, so I lived all over. In 5th grade, I told him I couldn’t move to Nebraska because I’d die. Then I went to the University of Nebraska and have been not-dying here for 15+ years.

  • I love functional fitness (BFT Lincoln is my jam), puzzles, board games, and being outside.

  • I take pride in my water-wise and pollinator-friendly yard. (It’s certified by the Nebraska State Arboretum!)

  • My favorite color to wear is chartreuse, not black. I think I’m still allowed to be a designer, though.